EA simply does not give a fuck since nobody can compete. Madden (18 I think) had this dumb bug you could get in which your"move to Mut 21 coins next week" button didn't pop up and then that was it, you could never move to another week. Searched around for a fix, apparently it had existed for months with no fix and EA just didn't give a fuck because why would they? It is not like you are going to go buy another soccer game . Yeah I havent bought a sports game since 2013. They are the exact same. Shooters are becoming like that too. Where my dead by daylight fans at!? I haven't played Madden because 2005. Like when did they peak? Same question for a soccer match.
Same could happen if it had been Epic or Activision. In case CDPR, Valve or any other cherished company did the same, remarks would be completely different. Edit: Sony did exactly the same and the general reception on these remarks are largely positive. Stay fresh, Reddit. I don't think so. If their primary customer base is African American is does not make sense to promote them right now. As they will not be spending at this time, as games is not on there minds right now. Not about honor imo. More or less they're not going to the shops immediately to make purchases. Now using marketing they can use this as a show of solidarity with this marketplace. Perhaps this is the cynical part of me. A wonderful gesture, but are not these the very same men and women who censored Colin Kaepernick's title out of a song in a few of the past Madden games?
I will preface this by stating that I do not think that it's a terrible thing for them to bring awareness to this issue. It is important that it can't only be dismissed by taking a look from it. With that said, I do possess a certain amount of distrust towards multi-billion buck multinational corporations paying lip service to significant social problems. Obviously, as a philosophical business they're under no obligation to do so, and yet it rings hollow when they try to stand in solidarity with all the common men and women. Now there are companies out there that are doing things and this is the time to highlight those efforts; to show that they're more than simply words.
I would normally agree in the case of paying lip service to social problems without also placing money and support to advocate for change or applying it to the company and their work in the very least. Having said that police brutality isn't exactly something that a company like EA throwing money at the problem does much towards fixing. At best they place money towards the attorneys and groups that fight to see justice after the fact or lobby to have laws changed that at the current government will not. It's systemic issues in authorities of not reporting their particular and holding them liable instead staying silent and with the police unions which allow it all to happen or in a sense even promote it from the consequences being a slap on the wrist followed by being hired in a different precinct showing them there is no consequences. Before even getting to laws and rulings such as qualified immunity that protect abusive cops and permit them to misuse their power freely. The majority of which EA and most capitalist companies aren't able to perform so much about making it unjust to buy mut coins madden 21 say they're at the best possible place to do much more.